Riding the Growth Wave
The world’s most extensive watersports and marine accessories dealer, Overton’s began by selling water skis out of a local grocery store in Greenville, North Carolina, in 1976. The company now provides an expanded selection of over 100,000 boating and water sports products worldwide.
Overton’s faced multiple issues with their previous storage solution. Wear and tear on their bin boxes, poor cube utilization, and improperly sized pick locations did not support growth in specific categories. Order pickers had to use ladders or get on their knees to reach the back of the bin boxes. They needed a large number of additional pick slots to support their desired rapid growth in the apparel category and needed them quickly!